How Does Google’s SEO Algorithm Work?
Google is always changing its algorithm to provide the best search results for its users. This can make it difficult to keep up with the latest changes and understand how they impact your website. In this article, we will break down Google’s SEO algorithm and explain how each component works. We will also discuss how you can optimize your website to rank higher in search results.
What is an Algorithm?
An algorithm is a set of rules or instructions used to solve problems. They are often used for data processing, calculation, and other operations that can be performed with a computer program. For example, you could use an algorithm to find all the prime numbers between two given limits. In this case, there would need some kind of input from someone before it could start working on its own accord (i.e., without any human intervention).
The same goes for Google’s SEO algorithms. They’re designed so that people don’t have to do anything except provide their query string (i.e., search term) which will then get processed by computers using specific code written specifically for each type of query string inputted into Google’s system.
How Does Google’s SEO Algorithm Work?
There are three main parts to Google’s SEO algorithm:
- Crawl and indexing
- Ranking signals
- Calculation and display
Crawl and Indexing
Googlebot is the name of Google’s web crawler. It visits websites, indexes their content, and adds it to Google’s search results. The way that you optimize your website for Google will determine how quickly it gets crawled and indexed by Googlebot. There are a number of factors that go into this, but we’ll discuss them in more detail later on in this article.
Google’s SEO Algorithm
Ranking Signals, All from Google’s SEO Algorithm
Once your website has been crawled and indexed, a variety of ranking signals are used to determine where it appears in search engine results pages (SERPs). These signals include things like how many pages link back to each one of your website or blog posts, what keywords people are using when they find it through search engines, and so forth.
There aren’t any specific algorithms that determine where a page ranks in Google’s SERPs. However, there are some factors that can affect its ranking position such as the number of links pointing at your site from other websites (inbound links), title tag text on external sites linking back to yours (anchor text), meta description for outbound ones etcetera!
Calculation and Display
Once all three parts have been completed by Googlebot, it will calculate the rankings based on this information before displaying them on screen. The way that rankings are calculated depends entirely on what type of query string was entered into Google’s search engine (i.e., if it’s an exact match).
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Google’s SEO algorithm is the fulcrum of how most major search engines work. Now that you know how it works, make sure to hire an SEO agency that will boost your online visibility on Google.
To learn more about how we can help. Contact us today to speak to a member of our team for more information.