5 Important Voice Search Optimization Tips in 2022
As we move further into the future, it’s important that businesses start preparing for voice search optimization.
This is an upcoming trend that is going to take over in the next few years, and if you want to stay ahead of the curve, you need to start optimizing your website now. In this article, we will discuss five tips that you should follow in order to optimize your website for voice search.
1. Focus on Local Search Results
If you want your business to show up in voice search results, you need to make sure you’re focusing on local search results. This means that you need to include your city and state in your keywords and make sure your NAP (name, address, and phone number) is up-to-date.
You can also use schema markup to help your website appear in local search results. Local search results are becoming more and more important, so if you’re not already focusing on them, now is the time to start.
2. Select Long-Tail Keywords
When you’re optimizing your website for voice search, you need to make sure you’re using long-tail keywords. These are three or four-word phrases that are specific to what someone is looking for.
For example, if someone is looking for a voice search optimization company, they may use the phrase “voice search optimization company near me.” If you include long-tail keywords on your website, you’ll be more likely to show up in these types of searches.
In addition to using long-tail keywords, you also need to make sure your website content is well-written and informative. This will help ensure that your website appears in results when people are looking for information related to your business.
Voice Search Optimization
3. Focus on Conversational Keywords
In addition to long-tail keywords, you also need to focus on conversational keywords. These are the types of phrases that people use when they’re talking to a voice assistant.
For example, if someone wants to know what time your business opens, they might say “What are your hours?” If you include these types of keywords on your website, you’ll be more likely to show up in voice search results.
Conversational keywords are becoming increasingly important, so it’s important to start including them on your website if you want to appear in voice search results.
4. Create a FAQ Page
Another tip that can help you optimize your website for voice search is to create a FAQ page. This is a page on your website where you answer common questions that people have about your business.
Having a FAQ page is helpful because it means that people can find the information they’re looking for without having to call or email your business. It also helps you to appear in voice search results, as many voice assistants will read the answers on a FAQ page when someone asks a question.
5. Use Answer the Public
If you’re not sure what questions people are asking about your business, you can use a tool like Answer the Public. This is a free tool that allows you to enter a keyword and see a list of questions that people are asking about that topic.
You can then use these questions to create content on your website or FAQ page. This is a great way to ensure that you’re including the right keywords on your website and that you’re providing information that people are actually looking for.
Need Help With Voice Search Optimization?
If you need help with voice search optimization, contact us today. We can help you optimize your website and ensure that you’re appearing in voice search results. Contact us now to learn more about how we can help.